Advanced Television

ESPN: F1 viewership up 19%

August 2, 2019

In ESPN’s second season since returning to live Formula One World Championship race coverage, viewership for the race telecasts is continuing to grow after another record-setting telecast this past weekend.

With year-over-year audience increases in eight of the 11 live race telecasts so far this year, Formula 1 on ESPN networks is averaging double-digit viewership increases over averages of the past two seasons on US television.

The July 28th German Grand Prix averaged 688,000 viewers on ESPN, the largest audience for a cable television telecast of the race on record and an increase of 27 per cent over the 543,000 average for last year’s telecast on ESPN2.

Formula 1 races on ESPN networks are averaging 679,000 viewers through the first 11 events of the season, up 19 per cent over last year’s average of 571,000 on ESPN networks and up 21 per cent from the 561,000 average on NBC networks in 2017.

The next Formula 1 race is the Rolex Hungarian Grand Prix on August 4th.

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