Advanced Television

LiveU changes the rules of live broadcasting game

April 15, 2020

LiveU would be taking centre court at NAB to demonstrate the latest IP technology poised to change the rules of the game for broadcasters, sports producers, and content creators.

Visitors to the LiveU booth woudl have been able to experience a live video production featuring a complete Wireless At-Home Production solution in the LiveU Courtside Studio. Attendees would have been able to immerse themselves in the dynamic live multi-cam basketball court and studio, shoot some hoops, and see how the entire production can be accomplished easily, affordably and in high quality using LiveU’s breakthrough IP video technology.

From Contribution to Distribution

LiveU would have taught visitors about remote live video contribution with the company’s Wireless At-Home Production solution that includes everything customers need, including remote Tally Light and Return Video. Then they would see how major sports and news broadcasters including CBS, CNN, Cox Media Group, Fox Sports, Meredith Corporation, Quincy Media, and Sinclair Broadcast Group are curating their content with LiveU Matrix.  For breaking news and live events, LiveU Matrix also enables live content to be shared easily and cost-effectively with multiple destinations and TV stations.

For the Love of the Game

LiveU were set to welcome the NBA, AT&T, and Ericsson to its Courtside Studio to share how they teamed up with LiveU to bring 5G to the NBA Summer League’s live production in 2019. The breakthrough testing was a slam dunk and introduced a completely new way for fans to experience the game.

LiveU continues to develop solutions that enhance live content, increase viewer engagement, uphold the highest quality video, and push the limits leveraging 5G, HEVC, and more.


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