Bitmax, the digital media management and licensing company, is now a Strategic Supply Chain Partner by Whip Media Group.

The Whip Media Group partnership will provide media companies better transparency into their content workflows to maximise revenues, reduce costs, increase efficiencies, and gain complete visibility and control over where and how television and movie titles are being distributed, both on a global scale and in real-time.

Bitmax will integrate with the Whip Media Group’s Content Value Management (CVM) platform. The CVM cloud-based solution and Bitmax’s open API-driven architecture will enable MVPD operators and other digital retailers to seamlessly add best-in-class content fulfillment that simplifies digital ordering, including bulk package management, while delivering workflow transparency and monitoring.

Jim Riley, Chief Revenue Officer, Bitmax, said: “We are excited to be an inaugural partner supporting Whip Media’s new strategic supply chain programme. This integration enables powerful tools and offers content owners and digital retailers new monetisation opportunities with consumers the world over. Bitmax customers leverage our cloud-based Maestro orchestration system to optimise TVoD, SVoD, oand live streaming revenue potential, globally. By partnering with Whip Media in this innovative programme, we are doubling down on that strategy and commitment to our clients.”

“Bitmax has been proactive and imaginative in the execution of this partnership programme with us,” added Alisa Joseph, SVP Business Strategy & Development, Whip Media Group. “We’re thrilled to partner with Bitmax and leverage the partnership to bring enhanced value to our growing list of customers.”

Categories: Work flow