Advanced Television

Magnifi, Accedo AI highlights deal

September 18, 2023

Nick Snow @ IBC

Video solutions provider, Accedo, and Magnifi by VideoVerse, an AI-driven video technology company and SaaS platform, have announced their partnership to bring AI-powered sports highlights to the Android TV framework, Accedo Launcher.

Accedo Launcher is a Google certification-ready, specialist product framework that enables global TV operators to replace the standard Android TV Operator Tier Launcher with a consistent set-top box Android TV experience that is customised to their brand.

This integration of Magnifi by Videoverse into Accedo Launcher connects Magnifi’s AI-powered processes with Accedo’s customers’ sports video content. Magnifi by Videoverse enables content owners and right-holders to extract automated AI-powered highlights and key moments from sports events for delivery to end users. As an AI-powered tool, it is both efficient and cost-effective, and being cloud-native, it enables seamless integration into video workflows.

Bleuenn Le Goffic, VP Strategy and Business Development, Accedo, commented: “There is a growing demand from sports fans for real-time access to short-form videos showing highlights and key moments from sports events. This integration will enable Accedo Launcher customers to improve engagement by meeting that demand in a cost-effective way. As more TV operators and broadcasters move to cloud-based workflows, seamless integration has become a critical requirement, and this partnership delivers on that front too.”

Meghna Krishna, CRO, Magnifi by VideoVerse, added: “This collaboration between Magnifi and Accedo will not only enhance users’ workflow efficiency but will also improve sports fans’ engagement while delivering the required content. With our AI-powered platform, we’re committed to empowering customers to meet the evolving demands of sports fans by providing real-time highlights and short videos”.

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