HITS NOW launches in Sri Lanka
January 9, 2024
On January 11th the HITS NOW channel will debut in Sri Lanka on Dialog Television, bringing curated entertainment to viewers across the country. The channel will be made available on Channel 113 as part of Dialog Television’s TV packs.
HITS NOW will be available alongside sister channels HITS and HITS MOVIES. As a special introductory offer, Dialog Television will provide the HITS NOW channel free of charge to all customers from January 11th to January 31st.
“We are so proud to debut HITS NOW in Sri Lanka with Dialog Television,” said Avi Himatsinghani, CEO of Rewind Networks. “Dialog Television has been a great partner that has carried our HITS and HITS MOVIES channels since 2019. This collaboration is not only an expansion of our strong partnership, but also a strategic step towards enhancing our presence in the region–Sri Lanka marks the fifth territory in Asia where HITS NOW is available. Our goal is to make HITS NOW a go-to entertainment destination for households in Sri Lanka by continuing to bring in the best of entertainment on our channels.”
“Bringing high quality and diverse content to our viewers has always been an utmost priority for us,” added Lasantha Theverapperuma, Group Chief Operating Officer of Dialog Axiata PLC. “Adding HITS NOW to our channel lineup means our viewers across the country can now enjoy an exciting array of content and beloved franchises coming express from the US. The launch of HITS NOW on Dialog Television is testimony of our continued commitment to bring the very best of global content to our viewers.”
The HITS NOW channel will feature well-known franchises and top-rated reality, variety, drama, game and entertainment news shows from the US. The 75th Primetime Emmy Awards, Shark Tank, Hell’s Kitchen, America’s Got Talent: Fantasy Team, and Special Forces: World’s Toughest Test are just some of the popular titles airing on the channe. HITS NOW will also be airing The 66th Annual GRAMMY Awards live, presented by The Recording Academy on Febraury 5th.