Television remains the most effective medium for reaching today's youth, and it also is most efficient for introducing young people to brands and helping to shape their decisions about purchasing, according to study results released by MTV Networks International (MTVNI), a unit of Viacom. The study, "A Beta Life Youth," finds that one in four […]
Andy Duncan, the Channel 4 chief executive, has warned that the broadcaster faced the worst economic conditions in its history as he unveiled an extra 10 per cent cut in editorial budgets. Duncan said advertising revenue will be down 18 per cent year on year in the first half of 2009. Channel 4 cut 200 […]
The Federal Communications Commission wants US broadcasters to suspend regular programming and instead show a public-service ad about the digital transition for three five-minute periods on May 21st as part of an effort to make sure Americans are ready for the switch. The US was originally scheduled to switch to digital-only TV on February 17th, […]
The European market for consumer electronics will likely contract in 2009 by around nine per cent and reach a total turnover value of E62 billion according to international market research institute EITO. This is the first reduction in the market for consumer electronics since the middle of the 1990s. "The reason for the fall has […]
The beleaguered pay-TV sports operation has appointed ex Emap CEO Robin Miller as its new chairman as it seeks new financing after losing a tranche of Premier League matches. It badly needs to raise £100m (E113m) of new investment and will seek to have investors back a new business plan concentrating on its position in […]
DirecTV will merge with John Malone's Liberty Entertainment to simplify its ownership structure and improve its ability to pursue deals; specifically making itself a more attractive target for one of the big telcos. Liberty Entertainment will be spun off from Liberty Media as previously announced, and will now include 54 per cent of the stock […]
Warner Bros Entertainment has secured carriage for the Warner TV subscription video-on-demand service in the Netherlands on Ziggo. The Dutch cable operator will offer more than 150 motion pictures, 600 TV series episodes and 100 hours of animation from Warner Bros to viewers in the Netherlands. Ziggo customers will have the option to purchase or […]
From David Del Valle in Madrid Pay-TV group Sogecable is facing a new shake-out following the resignation of its CEO Javier Diez de Polanco, soon after Prisa, parent company of Sogecable, re-organised the management team of the TV division. Bad financial results and the failed sale of DTH platform Digital Plus, burdened with debts, are […]
Demand for Internet-enabled televisions is growing rapidly, according to a study by the Consumer Electronics Association (CEA). The study "Net-Enabled Video: Early Adopters Only?" found that about half of prospective TV buyers say they are likely to purchase an Internet-connected TV. The study reveals numerous ways consumers would use an Internet-enabled TV. Nearly half (48 […]
The BBC and Virgin Media have confirmed the launch of high definition content on BBC iPlayer on Virgin Media. Virgin Media’s TV customers are now able to watch a selection of popular BBC programming. Virgin Media is the first TV platform to make BBC iPlayer available in full screen picture quality, directly to its TV […]