Advanced Television

dentsu

Comscore, dentsu partnership

Comscore has announced a partnership with dentsu enabling the agency network to shift local TV buying to a Comscore-based currency, which supports transactions on advanced audiences in all 210 local US markets. dentsu will be the first agency network to place buys in local markets using advanced audiences across its three US media agencies, Carat, […]

September 23, 2022

dentsu named first NBCUnified partner

NBCUniversal, the global media and technology company, has announced that dentsu international, the global marketing and advertising agency network, will become the first agency partner of NBCUnified, its holistic first-party data and identity platform that unites NBCUniversal’s network of consumer touchpoints into a scaled offering for marketers within One Platform. The partnership will enable utilisation […]

March 18, 2022

Stingray Group and dentsu Canada partnership

Stingray Group, a music, media, and technology company, and world-class marketing and advertising network dentsu Canada, have signed a three-year partnership of collaboration between the two organisations. Stingray will bring to dentsu priority access to their global music ecosystem while dentsu will contribute their deep expertise in media and access to their world-class client services […]

November 20, 2020