Advanced Television


Forecast: Video ad spend to keep UK digital advertising afloat

Digital won’t be able to make up for the shortfall in ad spend in traditional channels, but it will register a small increase this year, according to eMarketer. Underpinning this increase is digital video spend, which will post 15 per cent growth. eMarketer expects digital ad spend to increase by 0.3 per cent, accounting for […]

July 23, 2020