Advanced Television

Lindsey Clay

ITV crowns WWF winner of inaugural Head First award

During mental health awareness week, ITV announces that World Wide Fund for Nature (WWF) has won its inaugural Head First award, winning 1 million pounds worth of advertising airtime in a new initiative that shines a spotlight on mental wellbeing. The Head First award builds on ITV’s hugely successful Britain Get Talking campaign, and asked […]

May 15, 2024

ITV launches Head First Award

ITV has announced the launch of its new Head First Award. An advertiser-facing industry initiative, where the ambition is to inspire other brands to join us in shining a spotlight on mental wellbeing and inspiring positive action. In a press release, ITV explained: “ITV sits at the heart of popular entertainment, reflecting and connecting with […]

November 22, 2023

Data: Record year for UK TV advertising

TV advertising investment in the UK increased by over £1 billion (€1.2bn) in 2021 to reach a total of £5.46 billion, an increase of 24 per cent on 2020 (and 11 per cent up on pre-pandemic 2019). This represents a record level of investment in TV advertising. The previous high of £5.28 billion was in […]

March 9, 2022

Alps to retire as Chair of Thinkbox

Thinkbox, the marketing body for commercial TV in the UK, has revealed that Tess Alps, its founding CEO and current non-executive Chair, has decided to retire at the end of the year. Alps set up and became Thinkbox’s first CEO in 2006 and has been a guiding light ever since. In 2018, she received the […]

July 15, 2020