Advanced Television

NPA Conseil

Data: Paramount+ in 4% of French homes

Following its December 2022 launch in France, streaming platform Paramount+’s viewership has been boosted by distribution agreements with Canal+, Orange and Amazon. The SVoD offering, which offers titles including Tulsa King (pictured), Halo and Mayor of Kingstown, is now present in 4 per cent of French households and its penetration rate has jumped 70 per […]

May 16, 2023From Pascale Paoli-Lebailly in Paris

France: 30% don’t use catch-up

Thirty per cent of French viewers never use FTA channels’ replay services, according to findings from consultancy NPA Conseil and research firm Harris Interactive’s latest OTT barometer. However, 23.9 per cent use catch-up on a daily basis, mostly during prime-time, while 13.8 per cent and 14.7 per cent have a weekly and monthly usage respectively. […]

November 20, 2020From Pascale Paoli-Lebailly in Paris