Four and a half years after it entered the television business, Swisscom has signed up its 500,000th TV customer. At the same time, the telecoms provider is expanding its TV service. From July the Swisscom TV-Guide app will also be available for Android devices, while the free Swisscom TV air app for iPad will also be launched in the same month.
Swisscom entered the television business with the launch of Bluewin TV in November 2006. Since then, 500,000 customers have signed up for Swisscom’s TV service. ‘Our customers value the wide range of channels and content at their disposal, the picture quality, the good service and last but not least the simplicity of the product,’ says Christian Petit, Head of Residential Customers at Swisscom.