International channels to earn $5.5bn
Viacom ($749 million) will reap the highest revenues of any international channel group in Europe in 2013, according to a new report from Digital TV Research. Covering 225 international channels/networks from 11 groups, the TV Channel Revenues in Europe report estimates that Viacom will be followed by Eurosport ($651 million) and Discovery ($620 million).
Viacom will remain the largest channel group (growing to $975 million in 2018), again followed by Eurosport ($801 million) and Discovery ($772 million) – (although Discovery and Eurosport may have merged operations by then).
Nicholas Moncrieff, report author, said: “The recession has hurt some regions more than others. The UK is buoyant overall, but no growth is expected in Spain and Portugal and Italy until next year. The estimates and forecasts in this report have been prepared using an analysis of a database of hundreds of financial records.”
Total revenues for Europe’s top pay-TV channels reached $4.21 billion in 2012, and will grow by 31 per cent to $5.52 billion by 2018. Although it provides the bulk of the total, carriage fee revenue growth is slowing as markets mature. Carriage fee revenues will climb by 14.1 per cent from $2.91 billion in 2012 to $3.32 billion in 2018. Advertising revenues will increase by 69 per cent from $1.30 billion in 2012 to $2.20 billion by 2018.
The UK and Ireland combined are the largest country group. Perhaps more surprising to some is that Eastern Europe is already the second largest region, and it is expected to gain ground on the UK and Ireland over the next five years.