Report: Addressable TV ‘next stage of evolution’
Time spent viewing linear TV around the world may be declining but its reach remains unparalleled, while the spread of smart and connected TVs is set to open up new…
Analyst: Indian OTT users value local content
According to IHS Markit consumer surveys, when choosing video services in India, three in four connected consumers feel localised content is as important as price – especially the inclusion of…
Analyst: OTT revenue to overtake box office
At $46 billion, global subscription OTT revenues will overtake box office revenues in 2019 when theatrical takings will come in at just under $40 billion, according to analyst firm Ampere…
Italy: Online TV market worth €8.8bn in 2020
ITMedia Consulting predicts that the Italian TV market will grow over the next two years, at an average annual rate (CAGR) of 3.4 per cent, reaching €8.8 billion in 2020.…
Deloitte: ‘5G will stay niche’
Consultancy Deloitte, in its Technology, Media and Telecommunications Predictions 2019, says that the upcoming Fifth Generation (5G) mobile phone technology is unlikely to enjoy rapid adoption and will be a…
Research: Nordic SVoD homes growing
The appetite for streaming services among Nordic consumers continuously rises, according to analysis and consultancy firm Mediavision. currently, 5.3 million Nordic households subscribe to at least one VoD service. Furthermore,…
Research: Demand for Netflix originals to overtake licensed titles
New research by Parrot Analytics and Kagan, a media research group within S&P Global Market Intelligence, shows support for one of Netflix’s most important strategic goals: To have 50 per…
Study: Digital ads top TV in studio mix
Global information services provider Neustar has revealed the findings of a media effectiveness evaluation that analysed advertising channels for 70 US movies, representing a majority of wide-release box office sales.…
Research highlights broadband speed disparities
The slowest broadband in the UK, with an average download speed of 0.14Mbps, is found on Greenmeadows Park in Bamfurlong, Gloucestershire, according to the latest consumer speed tests collected by…
UK inquiry into ‘immersive and addictive technologies’
The UK Parliament’s House of Commons Digital, Culture, Media and Sport Committee is to examine the development of immersive technologies such as virtual and augmented reality, and the potential impact…