Millennials key targets for second screen content

The Consumer Electronics Association (CEA) and National Association of Television Program Executives (NATPE||Content First) have released the findings of the first part of a joint research study analysing how and why consumers use Second Screen devices to engage with video content. The findings,

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Posted by on Jan 10 2014. Filed under app, Articles, Consumer Behaviour, Content, Markets, Mobile, Portable Media, Research.

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