BBC and Sky score football league deals
November 7, 2007
The English Football League has secured new broadcasting agreements with Sky Sports and BBC Sport, worth a total of £264 million (E378m), to run for three seasons from 2009/10.
The new agreements will see Sky Sports continue its coverage of Coca-Cola Football League, Carling Cup and Johnstone's Paint Trophy matches. Live Coca-Cola Championship and Carling Cup matches â€“ including the Carling Cup Final â€“ will now be shown on BBC terrestrial television.
The new agreements, which represent a 135 per cent increase on the League's existing broadcasting arrangements, are worth £88 million per season to Football League clubs and encompass terrestrial and pay television, broadband, video-on-demand and mobile services.