First Freesat figures
September 29, 2008
Freesat, the free-to-air digital satellite TV service from the BBC and ITV, has sold 100,000 set-top boxes during its first five months. Free high definition (HD) services has enabled Freesat to achieve sales described as strong and steady throughout a tough period for most high street retailers. Emma Scott, managing director of Freesat, said she was delighted with the uptake since its 6 May launch. Scott said she expected sales to continue to increase in the run-up to Christmas and beyond.However, she also warned that some people still believed they were watching HD, when they were not, because they had an HD-ready TV, but no HD digital receiver.Freesat is increasing its offerings: a Freesat+ digital television recorder will be available in November and more manufacturers and channels are added every month. Freesat also offers standard definition digital boxes for under £50………………