European TV market heats up
June 18, 2009
With the European Union's economy showing signs of recovery, television sales in the region are expected to rise in 2009 as consumers continue to snap up LCD-TVs, according to iSuppli Corp.
"Television sales in Europe will rise to 51.97 million units in 2009, up 3.4 per cent from 50.2 million in 2008," said Riddhi Patel, principal analyst for television systems at iSuppli. "LCD-TVs, which will account for 79 per cent of the market year, will see their sales rise by a robust 17.5 per cent in 2009 to reach 41.1 million units, up from 35 million in 2008."