Concurrent partnership with Clearleap
July 10, 2009
Concurrent, expert in video and media data and advertising solutions, has formed a partnership with Clearleap, an Internet-based TV technology platform. Utilising Concurrent's Media Data and Advertising Solutions (MDAS) and Clearleap's network-based platform for media management and distribution, the two companies are offering an integrated solution to provide a comprehensive end-to-end view of the subscriber experience.
The hosted solution will empower television service providers to gain near real-time visibility into user consumption through an integrated web-based management interface that aggregates and processes rich data from a combination of Concurrent's and Clearleap's interfaces. The partnership will also allow television service providers using the Clearleap platform to better monetise their video offerings through addressable advertising.