Living channel online
September 30, 2009
In October Living will launch Livâ€“ the UK's first online TV channel delivering free, exclusively commissioned and acquired short-form content everyday on the web.
Liv will be accessed through leading websites and social media platforms through a host of strategic syndication partnerships that will extend the Living brand outside of the digital TV space for the first time. Liv will launch with a brand new twice daily celebrity news show commissioned from production company Rockabox.
Viewers will also be able to access Liv from its dedicated YouTube channel as well as downloading it via a Facebook application which allows users to share and interact with Liv content. It will also be available from some IPC Magazine sites. Liv is looking at developing its syndication partners further and is in talks with a range of publishing companies and social media partners. Liv will also provide a vast array of opportunities for advertisers from simple banner ads through to promotions and ad-funded shows.