Advanced Television

FIFA and Sony unveil 3D World Cup plans

April 9, 2010

FIFA and Sony have unveiled insights into what fans can expect from the 3D football viewing experience. With a total of seven pairs of Sony’s professional HDC cameras on rigs at every match, the action on the pitch will be captured in 3D quality enabled through its proprietary multi-image processor and 3D Outside Broadcast truck. Sony's cutting-edge processor makes an end-to-end workflow possible in the production process and automatically adjusts the depth-of-field to ensure an optimal 3D viewing experienced.

3D filming will be done at five out of the 10 FIFA World Cup stadiums: Soccer City and Ellis Park in Johannesburg, Durban, Cape Town and Port Elizabeth. 25 matches in total will be filmed and broadcast in 3D, which will include a selection of those games expected to attract most public attention, including the opening game on June 11th at Soccer City (South Africa vs Mexico) and the crowning final game on July 11th also in Johannesburg.

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