IBC declared record visitor numbers of 50,462, up 4 per cent on last year, and also showing a record number of exhibitors at more than 1300.
“We continue to push the boundaries of IBC, bringing in thought leaders from new media, advertising and cutting edge technology,” said Michael Crimp, IBC’s CEO, in a statement. “But while it is exciting to welcome to IBC luminaries like Hiroshi Yoshioka, executive deputy president of Sony Corporation, Joanna Shields, vice president and managing director EMEA of Facebook and director James Cameron, the real value lies in the interaction between every one of the visitors who come here to investigate new technology and new working practices, to share knowledge, and to sign deals.”
The thirteen halls and 1,300 plus exhibitors also made it the largest IBC ever in terms of display space. Exhibitors large and small reported excellent visitor numbers and good customer contacts. Deals worth $20 million or more were signed at the show.