AT&T U-verse hits 3.8m subs
January 27, 2012
AT&T U-verse TV added 208,000 subscribers to reach 3.8 million in service in Q4 2011.
As U-verse scales, the US telco sees margins improve. In the fourth quarter, the AT&T U-verse High Speed Internet attach rate was 90 per cent and about half of new subscribers took AT&T U-verse Voice. About three-quarters of AT&T U-verse TV subscribers have a triple- or quad-play option from AT&T. ARPU for U-verse triple-play customers was almost $170, up 2.5 per cent year over year.
AT&T’s U-verse deployment has reached its goal of passing 30 million living units. Company-wide penetration of eligible living units continues to grow and was at 15.9 per cent in the fourth quarter, and 25.0 per cent across areas marketed to for 36 months or more. AT&T’s total video subscribers, which combine the company’s U-verse and bundled satellite customers, reached 5.6 million at the end of the quarter, representing 23.9 per cent of households served.