Social TV World Summit will launch on 22nd-23rd May 2012 to much fanfare as those in the broadcasting industry are eager to discover the future of Social TV which arguably has become a game-changer in the way ordinary people watch TV. Ally Branley, Head of Social Media at Channel 4 commented on the Summit: “A fantastic programme, covering the right issues at the right time.”
The Social TV World Summit will address key issues such as the land grab for the second screen, privacy and security, social TV and customer identification management, the development of transmedia story telling, development of social recommendation applications, gamification of programming, establishing the future of the user experience, LBS and TV, customer identification and customer relationship management. The full agenda can be found by downloading the brochure.
The Social TV World Summit will feature an impressive array of speakers from the forefront of social TV strategies. Karla Geci, Head of Platform Partnerships, EMEA from Facebook will open the conference with her Keynote Case Study on Facebook Driving Social TV Engagement and Simon Morris, Chief Marketing Officer from LoveFilm will provide the Keynote address on Evolving OTT Content to Integrate Social Interaction.
The Summit will also be packed with 50+ speakers from companies such as Shazam, Al Jazeera, Foursqaure, Zeebox, MTV Networks, NBC, BBC and many more.