Advanced Television

3Vision announces availability of new African football tournament

July 23, 2014

The 2014 COSAFA Cup football tournament is exclusively available ex-Sub-Saharan Africa via 3Vision Distribution.

The COSAFA Cup will be played for the fifteenth time in 2014 and this year will see it available for the first time internationally. Sales will be handled exclusively by 3Vision Distribution.

A total of 14 southern African teams will compete, split into group qualifying rounds followed by elimination stages – overall 23 matches will be played. South Africa’s Premier Soccer League (PSL) are suspending league action for two weeks over the 2014 COSAFA Cup to allow players to be available for selection by home nations.

Players from COSAFA nations feature in the most prominent European leagues such as: La Liga, Serie A, English Premier League, Bundesliga and Eredivisie. They also bring their special skills to teams in Portugal, Sweden, Turkey, Greece, Switzerland, France, UAE, Belgium, Russia and China.

The tournament fills a transition period between 2014 FIFA World Cup Brazil and 2015 Africa Cup of Nations and, following their Group Stage success in Brazil, the Black Stars of Ghana will feature in this year’s competition.

2014 COSAFA Cup is the showcase for football from southern Africa and includes teams from South Africa, Zambia, Angola and Ghana. It will be produced in HD by Supersport or SABC with multi-camera crews and the matches kick-off at fan friendly times for a live football audience in EMEA

3Vision Distribution International Sales & Marketing Director, Mike McKibbin, said “This prestigious football tournament is now in it’s fifteenth year but this is the first time it has looked to build an audience outside sub-Saharan Africa. It goes to   demonstrate the increasing popularity of African football players and taps into the seemingly inexhaustible appetite for live football on premium distribution platforms around the globe. 3Vision Distribution are delighted to add 2014 COSAFA Cup to the expanding list of sports rights we sell. In the past 3Vision Distribution have worked with Real Madrid CF to help sell pre-season matches to an international audience”

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