Tribune Media Company has announced the appointment of John Batter as chief executive officer of Gracenote and executive vice president of Tribune Media. An experienced technology and entertainment executive, Batter will set the strategic direction and drive growth for Gracenote’s core music and video metadata and technology businesses, as well as lead the company’s day-to-day operations. Batter will begin his new role at Gracenote on September 2nd, reporting to Peter Liguori, president and chief executive officer of Tribune Media.
“As we look to develop and grow our metadata business, we decided to bring in a CEO with strong operational experience to lead this effort globally,” said Liguori. “John’s strong digital experience in on-demand streaming services and video games combined with his studio experience make him a terrific fit to lead Gracenote into the future. As a customer of TMS while at M-GO, John has a deep understanding of the business, the emerging platforms and players, and the role metadata has in reimagining entertainment experiences.”