UKTV in Virgin Media on demand deal
November 13, 2014
Virgin TV customers can now enjoy on demand entertainment from all 10 of satellite and cable broadcaster UKTV’s channels for the first time. Programmes can now be viewed from across UKTV’s channel line-up, including Dave, Watch, Alibi, Gold, Drama, Eden, Good Food, Home, Really and Yesterday. From early December, the content will move under UKTV’s new digital brand, UKTV Play.
Adding to Virgin Media’s library of Box Sets, entire series of Crackanory, Dave Gorman Modern Life is Goodish, Choccywoccydoodah: Starstruck and David Attenborough’s Natural Curiosities will join the line-up for customers to watch at their convenience.
With new series and UK premières of Monty Python’s Best Bits (Gold) and I Survived Evil (Really) just starting, Virgin Media customers will also be able to catch-up within seven days if they miss an episode.
Stephane David, Executive Director of Content at Virgin Media, noted that around a fifth of all the TV its customers watch is at a time that suits them. “People want control and choice over what to watch and when and we are giving them that. We have led the development of on demand TV in the UK and now, with the addition of hundreds of great UKTV programmes, offer more entertainment than ever before,” he claimed.
Dan Fahy, Director, Commercial and Business Development, UKTV, said the broadcaster was committed to making its content as easily accessible as possible for viewers and the addition of the network’s full portfolio of channels to Virgin TV’s on demand service marked the next step on this journey. “From next month, viewers can access UKTV Play via their red button, enabling viewers to catch up on programmes from across all 10 of our channels or access box sets of UKTV’s award-winning shows, in just one click,” he advised.
All of UKTV’s channels are available via Virgin TV Anywhere where they can be watched online and on mobile devices on the go.