Advanced Television

OTT

Research: Video providers face streaming competition

The inaugural Battle Royale study from Hub Entertainment Research shows that the average household consumes entertainment – video, music, gaming, podcasts – from almost 13 different sources. But only half of those sources are considered must-haves. According to Hub, Covid and the launch of new streaming platforms have kicked the streaming revolution into high gear.  […]

May 25, 2022

Omdia: UK SVoD growth despite squeeze

Reporting on the most up-to-date pay-TV and OTT research at the Connected TV World Summit in London, Omdia Senior Director Maria Rua Aguete told delegates that the number of people paying for video services in the UK had “increased 11 per cent over the last year and quarter on quarter since April 2021.” According to […]

May 24, 2022Colin Mann @ Connected TV World Summit

Streaming Channels Data from Gracenote

Entertainment metadata and content IDs specialist Gracenote has launched Gracenote Streaming Channels Data aimed at enabling content discovery platforms better to connect consumers to programming on free ad-supported TV (FAST) channels as well as linear channels on virtual MVPD (vMVPD) services. By integrating this new solution, Gracenote says that content aggregators can now more effectively […]

May 24, 2022

Forecast: OTT revenues at $224bn by 2027

Global revenues from OTT movies and series will reach $224 billion (€212bn) in 2027; up from $135 billion on 2021, according to the Global OTT TV and Video Forecasts report from analyst firm Digital TV Research. About $21 billion will be added in 2022 alone. SVoD revenues will climb by $48 billion between 2021 and […]

May 23, 2022

Analyst: Q1’22 best for streaming series renewals

Q1 2022 saw streamers display an increased commitment to returning series, with more TV shows for VoD platforms renewed for their second or later season than ever before, according to Ampere Analysis. The increase in the volume of streaming renewals is being driven by relative newcomers to the VoD landscape such as Disney+ and Discovery+, […]

May 23, 2022

Hulu: $1/month promo

US streaming service Hulu is offering new and eligible returning subscribers the chance to save 85 per cent off the regular monthly $6.99 price of its AVoD package. A link on Hulu’s landing page, declaring ‘National Streaming Day!’ offers the chance to subscribe for $1 (€0.95)/month for three months, then $6.99/month thereafter. This must be […]

May 23, 2022

Research: Platform choice impacts ad attention

Research into the role of attention across TV advertising from addressable TV provider Finecast shows that the platform on which an ad is served directly impacts the active attention viewers commit to it. The findings also show that: Attention paid to an ad on TV is more active and consistent across its duration than on […]

May 19, 2022

NENT Group now Viaplay Group

With such a move being proposed at the end of March 2022, Viaplay Group, the international streaming provider, has formally changed its name and brand from Nordic Entertainment Group (NENT Group), following approval by shareholders at its Annual General Meeting (AGM) on May 18th. The change reflects the company’s strategic focus on the Viaplay streaming […]

May 19, 2022

Research: US pay-TV subs decline continues

Findings from Leichtman Research Group suggest that the largest pay-TV providers in the US – representing some 93 per cent of the market – lost about 1,955,000 net video subscribers in Q1 2022, compared to a pro forma net loss of 1,910,000 in Q1 2021, and 1,960,000 in Q1 2020. The top pay-TV providers now […]

May 18, 2022

beIN Sports Spanish language YouTube launches

beIN Sports en Español and beIN Sports XTRA en Español have officially launched on subscription streaming service YouTube TV through its Spanish Plan and Spanish Plus add-on. The launch of the Spanish-language channels serves as continued expansion and growth of distribution following the successful launch of beIN’s English-language channels on the streaming service in 2021 […]

May 18, 2022