Quickplay, the global expert in powering premium video to any device, and Comigo, a provider of a TV platform that enables TV viewing experiences on any device, have announced an integrated solution that allows pay-TV operators to deliver personalised viewing with advanced social capabilities and interactive apps for live and VoD services. Using the new solution, operators can provide an engaging viewing experience to their customers on the TV screen and on companion devices, leading to new revenue opportunities for pay-TV operators.
Comigo’s TV platform is facilitated by a flexible cloud-based solution that enables operators to fully manage and control the TV experience on any screen, improving their ability to provide personalised content recommendations, social engagement, and interactivity related to the viewed content. Quickplay’s managed video platform provides the backend service, delivering secure streaming of nearly 700 live channels and hundreds of thousands of hours of encoded VoD content. Quickplay handles all of the adaptive streaming and content management, including DRM solutions like Microsoft PlayReady, user entitlements, dynamic advertising insertion, banner ad support, multi-language support, and featured content from over 200 premium content providers.
“Highly personal, interactive experiences will play a crucial part in next-generation TV,” said Wayne Purboo, CEO of Quickplay. “Over the last several years, consumers have come to expect access to TV on any device, but now they want more. They’re not just watching TV, they’re interacting with it. And that is a huge opportunity for service providers. Our partnership with Comigo further establishes our commitment to deliver market-leading social and interactive experiences to our customers.”