Advanced Television

LG payment options for Smart TVs

October 4, 2016

An alliance between LG Electronics and Paymentwall means that developers now have the opportunity to create apps that enable LG webOS Smart TVs in the US to support scores of different online payment methods. LG’s global Paymentwall alliance, bringing more than 140 payment options to more than 200 countries, will give consumers easier access to paid apps, movies, games and much more through LG’s intuitive webOS Smart TV platform.

By expanding the number of online payment options for LG webOS Smart TVs, this integration with Paymentwall will allow LG customers to enjoy a larger selection of paid content via the LG app store. By simply clicking the Buy Now button and entering a credit or debit card number, owners of LG Smart TVs with webOS will be able to conduct hassle-free online purchases all over the world without having to sign in separately. LG webOS Smart TV owners will also get support for payment via desktops, laptops, tablets or mobile devices using QR codes and other secure verification protocols.

“The versatility of the webOS platform has made LG’s Smart TVs the ultimate choice for US consumers seeking a wide selection of engaging content,” said Matthew Durgin, head of Smart TV content partnerships, LG Electronics USA. LG’s webOS 3.0 platform delivers an expansive world of content, including live TV, streaming services as well as fun and challenging games, he explained. The webOS 3.0 platform also is compatible with 4K Ultra HD and high-dynamic range (HDR) programming.

“By collaborating with Paymentwall, we’re able to evolve the Smart TV purchasing experience on the LG webOS platform much faster than if we had worked alone,” noted Brian Kwon, president and CEO of the LG Home Entertainment Company. “This partnership is another example of how LG’s collaborative efforts position LG as a global Smart TV leader.”

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