Advanced Television

US Q3 home entertainment spend up 4%

November 4, 2016

US consumer spending on home entertainment products rose 3.8 per cent in the third quarter from previous year, according to the Third Quarter 2016 Home Entertainment Report from trade body DEG: The Digital Entertainment Group, compiled by DEG members, tracking sources and retail input.

To date, sales are up 2.5 per cent in the first three quarters of 2016. Consumers continued to show their interest in Blu-ray Disc movies and TV shows with spending up nearly six per cent for the quarter and about eight per cent for the year. Consumers also continued to embrace next generation 4K Ultra HD products with robust sales for 4K Ultra HD TVs, Ultra HD Blu-ray players and 4K Ultra HD Blu-ray Discs.

Highlights for third quarter 2016:

  • Total US home entertainment spending was nearly $4.2 billion for the third quarter, bringing the year-to-date total to more than $13 billion.
  • Consumers continued to transition their collection of filmed entertainment to digital with Digital HD – or Electronic Sell Through (EST) – up nearly 10 per cent over the same period last year.
  • Blu-ray Disc continues its positive trend, up eight per cent for the year.ideo-On-Demand platforms continued to grow, up about five per cent in the quarter from a year earlier driven by strong growth of iVoD.
  • An additional two million 4K Ultra HD TVs were sold in the US market, up 104 per cent from the third quarter of 2015 and bringing the total number of sets purchased to 9.9 million. Seventy-two 4K Ultra HD Blu-ray title releases are now available.
  • HDTV penetration is approaching the total number of US households. The DEG estimates that 85 per cent – 104.5 million – of all US homes have at least one HDTV. Blu-ray playback devices (including set-tops and game consoles) are in nearly 87 million US households.

Categories: Articles, Markets, Mobile, Portable Media, Premium, Research, VOD