Having announced on November 11th that it intended to enhance further sport fans’ viewing experiences with the launch of Dolby Atmos sound to its BT Sport Ultra HD customers in January 2017, BT has revealed that Premier League title contenders Liverpool and Chelsea will battle it out in what BT plans to be the first ever live BT Sport football match to be shown in UHD and Dolby Atmos sound.
The match, at Anfield on January 31st, will kick off at 8pm and BT plans for every following Premier League match broadcast live on BT Sport to be available in UHD and Dolby Atmos sound, as well as a selection of FA Cup games. According to the pair, Dolby Atmos sound combined with Ultra HD will deliver the most immersive experience possible, allowing customers to feel as if they are in the stadium. It will be available for no extra cost with BT TV’s Total Entertainment pack.
From this season, BT has doubled the number of sports events broadcast in Ultra HD.