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Oculus Rift price cut

March 6, 2017

Oculus has announced a price cut for its VR Rift headset and Touch controller bundle, as well as the Touch controller itself.

In the US, Rift plus Touch is now available for $598, down from $798. A Touch controller on its own is $99, and the price of an additional Oculus Sensor is now $59.  The same bundle in the UK has dropped from £549 to £499.

Reports suggest that rival VR headset HTC Vive had outsold Oculus two-to-one, so the price cut would appear to be a clear attempt to boost sales.

Categories: Articles, VR