YouTube has refunded advertisers that removed their content from the video-sharing portal after it was revealed that some ads appeared alongside extremist and terrorist content.
A number of advertisers, including Marks and Spencer and McDonald’s, pulled all advertising from the Google-owned site following the revelations.
In some instances, the refund amounts to as little as $3, according to a report in Financial Times. One company is said to have already refused to accept the refund of “a couple of dollars”.
A spokesperson for YouTube issued a statement that did not comment on the amount offered but read: “When someone violates our ads policy repeatedly, we terminate the account, credit our advertisers and do not pay the content creator or publisher.”