Opera TV rebrands as Vewd
September 15, 2017
Colin Mann @ IBC
OTT service enabler Opera TV has taken the opportunity on the opening day of IBC to introduce its new brand identity, including a logo and website, meant better to illustrate the company’s mission to enable entertainment everywhere through extraordinary OTT products and services.
Since its early beginnings more than 15 years ago, the company set its course to pioneer industry-first products for Smart TVs, set-top boxes, and content providers, was acknowledged for delivering the browser engine in the Nintendo Wii, and shortly after for enabling the world’s first Smart TV, launched by Philips. Vewd Core, formerly known as the Opera TV SDK, has become the most deployed HTML5 SDK in the industry. Shipping on nearly 50 million devices each year and more than 200 million devices in total, Vewd is the world’s largest connected TV device ecosystem.
As it enters the market with a new name and visual identity, Vewd aims to continue spearheading the industry’s transition to OTT. Vewd says it remains committed to leading the market with products and services that facilitate simple, reliable experiences for customers, partners and viewers. By enabling more than 1500 leading OTT apps and services, and offering over two million indexed videos through the Vewd App Store, Vewd connects consumers anywhere to the content they love.
“Today is a milestone for Vewd as we step out with our own brand that expresses our primary goal: enabling content to be viewed everywhere,” said Aneesh Rajaram, CEO, Vewd. “Our new visual identity highlights the universal elements of our industry – a play button, a screen, and the fragmented content landscape. While today is day one for Vewd, we build on our legacy as long-time leaders in OTT and remain committed not only to strengthen that position but push ourselves and our industry forward even faster.”