Analyst: Online piracy losses to hit $52bn
October 30, 2017
By Colin Mann
Revenues lost to online piracy will nearly double between 2016 and 2022 to $51.6 billion (€44.5bn), according to the Online TV Piracy Forecasts report from Digital TV Research. Covering 138 countries, these forecasts include revenues lost to TV episodes and movies – but not other sectors such as sports or pay-TV.
“Piracy will never be eradicated,” declared Simon Murray, Principal Analyst at Digital TV Research. “However, it is not all bad news. Piracy growth rates will decelerate as more effective government action is taken and as the benefits of legal choices become more apparent.”
“Legitimate revenues from OTT TV episodes and movie overtook online piracy losses as far back as 2013. The gap between the two measures is widening,” he advised.
Asia Pacific will become the largest region for online piracy in 2018 – overtaking North America. Asia Pacific’s piracy losses will double between 2016 and 2022 to nearly $20 billion.
Online TV piracy is spreading worldwide. The top five countries represented 63 per cent of the 2016 total, but this proportion will fall to 55 per cent by 2022. Eight countries will record revenue losses of more than $1 billion in 2022 – double the 2016 count.
The US will remain the largest country by piracy losses, with $11.6 billion forecast by 2022. However, this is ‘only’ up by $2.6 billion or 30 per cent on 2016.
China has taken measures to combat piracy, but it is still a major problem. Its revenue losses will climb by $5.5 billion between 2016 and 2022 to $9.8 billion. However, China’s gap between legitimate revenues versus piracy losses will improve from a deficit of $1.2 billion in 2016 to a surplus of $2.4 billion in 2022.
The problem will not be dealt with as effectively elsewhere. India will climb from eighth in the 2016 rankings ($700 million losses) to third in 2022 ($3.1 billion losses). Brazil will add $1.1 billion in losses over the same period.
Top five countries by online TV and movie revenues lost to piracy
Source: Digital TV Research