Advanced Television

BT launches ‘BT Plus’ convergent package

May 23, 2018

By Colin Mann

Having signalled its intention to bring together the best of broadband, mobile and Wi-Fi to provide seamless connectivity for customers across the UK, BT has  revealed BT Plus, bringing together home broadband, mobile and Wi-Fi capabilities into one converged plan, with one simple bill. Claiming it as the UK’s first converged fibre and 4G plan, BT says it gives customers BT’s fastest speeds in and out of the home with a Keep Connected Promise.

BT Plus gives customers BT’s fastest unlimited fibre connection available in their area, including Ultrafast fibre with an average speed of 300Mbps and a 100Mbps speed guarantee even at peak times. In addition, BT Plus customers get a free upgrade to BT’s fastest 4G and double the mobile data allowance – helping them to make the most of a fast connection in and out of the home.

BT Plus is the first product to be launched as part of BT’s commitment to keep customers connected by bringing together the best of mobile, broadband and Wi-Fi networks through first-of-their-kind converged products, with the best service and the widest choice for customers across the UK.

“We know our customers’ lives revolve around being connected at home and on the go, and that it’s a challenge for families to manage all of their mobile and broadband services,” explained Pete Oliver, Managing Director of BT Marketing and Sales. “We’re launching BT Plus to make it easier for our customers to get the best of fibre and 4G to stay connected wherever they are, and our Keep Connected Promise means that if ever there’s a problem with your broadband – we’ll use 4G to keep your family connected while we fix it.”

BT Plus will give customers Superfast or Ultrafast Fibre speeds and a free upgrade to the fastest 4G speed available on their network. Ultrafast Fibre Plus offers come with a 100Mbps speed guarantee (even at peak times), backed up with the promise of £20 compensation if the speed drops below that level. As with all BT plans, Plus customers will also enjoy free access to nearly 6 million Wi-Fi hotspots across the UK.

BT Plus is available to new and existing customers from and over the phone. In addition, for the first time, BT Plus fibre will be available through EE retail stores nationwide. When taking BT Plus, customers can buy it as a bundle of fibre and mobile together or take fibre first and then add mobile later.


Categories: Articles, Broadband, MNO, Mobile, Telco