Verizon Digital Media Services, part of Oath, has announced that Ariff Sidi has joined as Chief Product Officer. He will oversee the division’s global product portfolio of live and VoD delivery, monitoring and content delivery network services for broadcasters and content providers. Based in Los Angeles, he reports directly to Oath’s Head of Digital Media Services, Ralf Jacob.
“With more than 15 years of digital media, streaming and platform development experience, Ariff will provide a product vision that expands our services portfolio to anticipate and meet the digital media needs of the future,” said Jacob. “He will be an invaluable addition to our leadership team, as we continue to find innovative ways to better serve our customers.”
Sidi joins Verizon Digital Media Services from Fox Network Groups, where he served as the SVP of Digital Products and Platforms. Previously, he held executive roles with The Walt Disney Company EMEA, Disney ABC Television Group and Disney Interactive Media Group.
“With my first-hand experience as a customer, I know that Verizon Digital Media Services has the most sophisticated IP video and content delivery platform available,” said Sidi. “We are perfectly positioned to be the unequivocal best choice for OTT and other new video products. I couldn’t be happier to be part of building that story.”