Advanced Television

Conviva: Canal Digital quality exceeding European averages

October 12, 2018

Canal Digital, a DTH service provider operating a multi-platform television service in the Nordics, reports streaming quality numbers exceeding the European averages reported in Conviva’s Q1 2018 state of streaming report.

Conviva, the measurement and intelligence platform for streaming TV, releases quarterly reports highlighting streaming numbers and trends based on their global customer base. Conviva’s fully anonymised data includes every second of every stream aggregated from three billion streaming video applications for over 200 global brands.

Based on the Q1 report, measurement of the four key indicators of streaming TV quality – video start failure (VSF), video start time (VST), rebuffering ratio, and average bitrate – reflect that Canal Digital’s numbers were markedly better than the European averages.

In Q1 2018, Canal Digital’s…

  • VSF was just 1.19 per cent, versus the European average of 2.07 per cent noted in the repot
  • VST was less than half of the 4.3-second European average Conviva reported, at a mere 1.96 seconds.
  • rebuffering ratio was 0.26 per cent, 146 per cent less compared to the 0.64 per cent European average reported by Conviva.
  • picture quality, or average bitrate, was 49 per cent better than average, at 5.13mbps versus 3.45mbps.

Overall, Canal Digital was able to deliver higher than average picture quality while still preserving high-quality video delivery.

“We work hard every day to make sure our viewers receive the best streaming service. Conviva’s data allows us to benchmark our streaming quality to gauge if we’re on the right path and helps highlight areas for improvement,” says Tone Krohn Clausen, Director Product & Digital in Canal Digital. “Conviva’s comprehensive streaming measurement data has been a trusted source of truth for our streaming platform, and has allowed us to accurately monitor our service performance and enhance it for our viewers.”

Canal Digital’s customers stream more content than ever, and they expect a stable streaming service. Conviva measures and analyses streaming video platforms in real-time and is the industry standard in streaming TV measurement. Conviva’s Video AI Platform provides insight into consumer’s streaming experiences across all screens and applications, giving publishers such as Canal Digital actionable data to improve the quality of their streaming service.

“Our passion to achieve a best-in-class streaming service demonstrates our focus on offering our customers the best streaming service the market has to offer. Conviva’s data helps us achieve this. Our customers set high demands, and we must deliver world-class services,” Clausen said.

“At Conviva we take great pride in providing customers, like Canal Digital, with accurate and actionable streaming data to help improve their service,” said Bill Demas, CEO of Conviva. “Our quarterly reports aggregate fully anonymised data from our customer base to deliver useful benchmarks to the streaming industry.”


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