Advanced Television

Fibre grows pay-TV subs in Portugal

November 16, 2018

From Branislav Pekic in Rome

FTTH has become the main access technology for pay-TV services in Portugal at the end of the first half of 2018, accounting for 38.2 per cent of total subscribers.

The data from the National Communications Authority (Anacom) reveals that there were 3.9 million pay-TV subscribers in Portugal, up 131,000 on the same period last year.

FTTH registered an increase of 286,000 subscribers (+24.1 per cent), taking the total to 1.47 million. Cable had 1.34 million subscribers (34.9 per cent), followed by satellite/DTH (13.6 per cent) and ADSL (13.4 per cent)

An estimated 84.3 per cent of Portuguese households subscribed to pay-TV, with 96.1 per cent acquiring the service as part of a bundle.

NOS is the leader in market share, with 41.9 per cent of total subscribers, followed by Meo (38.9 per cent), Vodafone Portugal (14.7 per cent) and Nowo (4.4 per cent).

According to Marktest’s Telecommunications Barometer, around 15.4 per cent of homes with pay-TV in the first half had access to premium channels (+0.4 per cent y/y), while 78.4 per cent received more than 100 TV channels.

Also, 8.1 per cent of individuals aged 10 years and over subscribed to on demand video streaming services such as Netflix, Fox Play, NPlay or Amazon Prime Video (+3.6 per cent y/y).

Categories: Articles, Broadband, FTTH, Markets, Pay TV, Research