Advanced Television

Médiamétrie: France embracing content across 4 screens

February 4, 2019

“In 2018 more than ever, multiscreen consumption –TV, computer, smartphone and tablet – has played a part in the growth of the medium and the television experience. Every day, these screens draw more than 44 million viewers”, commented Julien Rosanvallon, Executive Director of Digital and TV at Médiamétrie in his opening statement at the TV Viewing Habits in 2018 annual conference.

“Already in 2017, we had noticed

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Categories: Articles, Companion devices, Consumer Behaviour, OTT, Portable Media, Research, VOD