Advanced Television

beoutQ runs promos for Premier League

July 23, 2019

By Chris Forrester

beoutQ, the TV piracy operation that has allegedly stolen legitimate broadcast rights to most high-profile sports over the Middle East, is running on-air promotional ads ahead of the opening games of the English Premier League football season.

The promos are full of typical ‘English’ scenes, including marching ceremonial troops, red London buses, groups of exited UK football fans (singing You’ll Never Walk Alone) and the Premier league trophy – giving them a real aura of legitimacy.

A recent study by UK anti-piracy monitoring outfit MUSO stated that the Premier League is losing around $1 million per game from lost sponsorship alone.

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