Advanced Television

Live tennis slams back onto Eurosport

June 10, 2020

World-class tennis makes its eagerly-awaited return to Eurosport in the coming days as three tournaments featuring some of the sport’s biggest names going head-to-head are screened live across Europe.

Live action will include:

  • Summer Adria Tour, June 13th and 14th and June 20th and 21st on Eurosport 2 and Eurosport Player
  • Ultimate Tennis Showdown, from June 13th on Eurosport 1
  • Schroders Battle of the Brits, June 23rd to 28th on Eurosport Player

Andrew Georgiou, President, Eurosport and Global Sports Rights & Sports Marketing Solutions, said: “The excitement around live tennis’ return has been building and the coming together of the world’s best tennis talent this weekend is a chance for fans to see how the preparations of best players in the world are faring ahead of the Grand Slams in August and September.

“We are uniquely placed to amplify this moment by harnessing the scale of our channel and platform portfolio, which serves more than 50 markets across Europe alone, to engage fans with the greatest choice of world-class tennis content, however they choose to access it. This, coupled with our deep and rich history in telling the stories from tennis that matter, means we are set to continue creating rewarding experiences for fans to enjoy, across any device and any time they choose,” he added

The Adria Tour, supported by the Novak Djokovic Foundation, will feature current world number one Novak Djokovic, Austrian Dominic Thiem (week one), Bulgarian star Grigor Dimitrov and Croatian pair Borna Coric and Marin Cilic.

The brainchild of respected coach Patrick Mouratoglou, the Ultimate Tennis Showdown will seek to revolutionise tennis through a series of innovations, such as the option of coaching time outs and mic’d up coaches, to engage new audiences. Hosted at the Patrick Mouratoglou Academy in the south of France, a string of top players have signed up to take part including Stefanos Tsitsipas, Dominic Thiem (week two), Alexei Popyrin, Matteo Berrettini, David Goffin and Felix Auger-Aliassime. Matches will last no longer than one hour, divided into 12 minute quarters with a two minute break at each change over. Eurosport will screen the Ultimate Tennis Showdown on a pan-Euro basis (excluding Eurosport Player).

Organised by British doubles star Jamie Murray, the Schroders Battle of the Brits tournament will be hosted with the aim of raising a minimum of £100,000 for NHS Charities in the UK. Screened on the Eurosport Player across Europe from the Lawn Tennis Association’s headquarters in Roehampton, London, the event will feature some of Great Britain’s finest players including Andy Murray, Dan Evans and Kyle Edmund for the right to claim the singles and doubles titles. In the UK, the event will air on Amazon Prime Video.

Eurosport’s live coverage this month kick-starts a summer of tennis that culminates with the US Open and re-scheduled Roland-Garros from Paris later this year, with both tournaments screened on Eurosport and Eurosport Player

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