Canela.TV, the AVoD streaming services for US Hispanics, has entered into a partnership with Combate Global, a premier Mixed Martial Arts (MMA) sports franchise, to feature Combate’s MMA library content on its streaming platform.
The partnership will bring live MMA events to Canela.TV’s 4 million users on a weekly basis.
“We are thrilled to be able to bring MMA to our platform and our users who love the sport,” said Isabel Rafferty, CEO & founder of Canela Media. “It’s our mission to bring new and exciting streaming content to Hispanics – this partnership helps us meet our goals of engaging and entertaining our audience with the content they crave.”
“Combate is very excited to be a part of Canela’s platform and to bring our brand of ‘Mucha Mas Accion’ to new fans,” added Combate Global CEO Campbell McLaren.