Advanced Television

Pirozzi named Co-Head of Content at Freevee

August 16, 2022

Ryan Pirozzi has been promoted to Co-Head of Content and Programming at Amazon Freevee. In this role, Pirozzi will oversee all programming for Amazon Freevee, including development, production, licensing and strategy.

Pirozzi has been with Amazon for close to 12 years. Prior to taking on this role, Pirozzi was the Head of Worldwide Television & Film Licensing, licensing television and film on a worldwide basis for Prime Video service. Pirozzi lead a team of content acquisition professionals that continuously monitored the industry for the best-available content to license for Prime customers.

Additionally, Lauren Anderson has been named head of AVoD Original content and programming for Amazon Studios, overseeing all programming, including creative development, production, licensing, scheduling, research, and strategy for Amazon Freevee and Prime Video’s ad-supported FAST linear channels. Additionally, Anderson recently assumed responsibility for the unscripted programming strategy across all of Studios, including SVoD and AVoD programming. She joined Amazon Studios in 2019 as the head of strategic content, managing such series as the Savage X Fenty Show for Prime Video. In 2020, she became co-head of content and programming for Freevee.

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