Advanced Television

Banijay’s MasterChef served up to French-Canada

August 7, 2023

Media and entertainment company Banijay has announced that its global cookery hit MasterChef is set for a new international adaptation in French-Canada, produced by production company Pixcom, in collaboration with Quebecor Content.

In a deal negotiated by Banijay’s global distribution arm, Banijay Rights, Canadian French-language network TVA will broadcast a first season of MasterChef Quebec in early 2024.

The new version of the popular culinary competition will bring together cooking enthusiasts who’ve never worked in a restaurant, pitting them against each other as they prepare a variety of dishes to impress renowned culinary judges. The season’s winner will walk away with a C$50,000 grand prize and the MasterChef trophy.

MasterChef is the world’s most successful cookery television format. Now commissioned across 68 markets, the life-changing show has broadcast more than 10,000 episodes to-date and in 2021 aired its milestone 500th season globally since its reboot in 2005. Created by Franc Roddam and first launched in 1990, the show is a super brand known and enjoyed around the world.

Jane Rimer, SVP Canada, Banijay Rights, who brokered the deal with Quebecor Content, said: “To take a globally renowned show like MasterChef into French-Canada is a significant, and proud, moment for us at Banijay. We’re in no doubt that this will be an incredible launch with our partners at TVA later this year.”

Yann Paquet, Vice-president Strategy and International Business, Quebecor Content, added: “Our priority at Quebecor Content is to bring the very best programming to our Quebec audiences, from original series to the highest quality adaptations of the world’s biggest formats. The addition of MasterChef to our schedule is further proof of our commitment to excellence in broadcasting and entertainment production.”

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