Advanced Television

Vision Media integrates NPAW’s video analytics

September 13, 2023

Vision Media, the secure screening platform, has announced that it now leverages NPAW’s Video Analytics software to enhance its video quality and better track streaming performance for users across more than 135 countries.As part of Vision Media’s commitment to bolstering its digital technology stack and enhancements for its streaming clients, the company recognised the importance of integrating even more robust analytics into its video solution. Screener Passport, Vision Media’s leading screening solution, allows customers to set viewing times, user permissions, and visible and forensic watermarking for their content. Users can also review in real time detailed viewing, playback, and streaming reports to learn about their viewers’ behavior and engagement patterns. With the integration of NPAW’s Video Analytics, Vision Media will now be able to better understand audience insights and track the quality of the video playback and the resulting viewer behavior.

Vision Media CTO Jason Deadrich stated: “We are happy to integrate NPAW’s technology into our robust streaming solution. We continually prioritise client satisfaction, and NPAW’s Video Analytics will help us monitor video streaming quality and improve service response for our customers around the world.”

NPAW’s Video Analytics solution helps online video providers track and improve the end user’s perceived quality of experience. By identifying any video playback issues such as buffering or in-stream errors at the end-user level, NPAW’s solution will enable Vision Media to take a more proactive approach to troubleshooting, identifying any video performance issues and mitigating them before they affect a significant number of streams.“We are thrilled to be working with Vision Media to help them support their streaming customers with our advanced tracking tools. By integrating the NPAW’s Video Analytics into their cloud-based video platform, Vision Media will be able to monitor video-related analytics to ensure best-in-breed QoS and QoE for their global customers,” said Till Sudworth, Chief Marketing Officer of NPAW.

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