Narrative Entertainment expands offerings in Ireland
April 17, 2024
Narrative Entertainment, the UK independent TV broadcaster, has expanded its presence in Ireland with new launches.
For the first time, Narrative has launched four FAST channels in Ireland via LG Channels – following the success of their FAST partnership in the UK. The movie and entertainment channels, GREAT! Movies and GREAT! Romance, are now available to audiences in Ireland along with the kids POP channels, POP and Tiny POP.
Having added GREAT! Movies and GREAT! TV to their Irish ad sales portfolio via Sky Media in August last year, GREAT! Romance is the third channel from the GREAT! Network available to advertisers on the platform. This growth in Ireland builds on Narrative’s long-term partnership with Sky’s advertising sales arm and provides brands the opportunity to reach a growing TV audience base.
Fateha Begum, Narrative Entertainment’s Commercial Director, commented: “2024 is proving to be an exciting time for us at Narrative, as we continue to expand our channel brands and build on our successes from 2023. We are dedicated in continuing to invest in new ways for audiences to access and enjoy our portfolio of channels and wide content selection. We’re excited to extend our partnerships with Sky and LG into Ireland, as we provide advertisers greater choice in audience reach as viewing habits change.”
Malcolm Murray, Sales Director at Sky Media Ireland, added: “We are delighted to extend our partnership with Narrative by adding GREAT! Romance to our portfolio of TV channels. We have seen strong revenue growth in the TV advertising market in 2024, so the addition of GREAT! Romance is good news for advertisers as we expand the reach of our TV portfolio.”
Users can find GREAT! Romance on channel 319, GREAT! TV on channel 157 and GREAT! Movies on channel 321 on Sky. On LG Ireland, GREAT! Movies is at 220 and GREAT! Romance at 223. POP is on channel 910 and Tiny Pop on channel 911 on LG Ireland.