Synacor to expand Cloud ID deployments internationally
April 30, 2024
Synacor has announced a partnership with digital transformation leader MDI Novare to expand adoption of Cloud ID consumer identity access management (CIAM) in the Philippines. Specifically, MDI Novare recognises opportunities to integrate Synacor Cloud ID Media Connect into its systems integration offerings to support increasing media and entertainment bundling demand amongst telecom operators in the market, and combat mobile consumer fraud with Synacor’s Cloud ID Passkey Connect capability.
MDI Novare is a prominent leader in the Philippines’ IT landscape, driving digital transformation through strategic partnerships, technological innovation and a consistent track record of global recognition. Its expertise spans application development, infrastructure, data analytics and IT security, serving a diverse client base that includes players in telecommunications, financial services and the public sector.
In a region where digital fraud poses significant challenges and mobile-first experiences are dominant, Cloud ID and the newly introduced Cloud ID Passkey Connect capability offer an advanced approach to a major market need. Enabling secure, passwordless authentication, this technology addresses demand for a more robust and user-friendly digital identification process, especially in the telecommunications, and media and entertainment sectors. Synacor’s Cloud ID Media Connect offering can save MDI Novare streaming media clients months or even years of authentication integration work required to connect streaming services to various platforms.
“MDI Novare is uniquely positioned to advance digital capabilities for businesses in a range of industries, helping to enhance resiliency, agility and growth prospects as a trusted partner,” said Jeff Bak, Chief Product Officer, Synacor. “They are an ideal partner to expand adoption of Cloud ID and set the stage for transformative digital experiences in the Philippines. Together, we can enhance digital security and convenience, fostering greater consumer experiences and driving business growth while protecting content.”
Cloud ID Passkey Connect represents an important advancement in digital identity management, especially for the media and entertainment sector that has been slower to adopt the technology but stands to greatly benefit from it. By eliminating the need for traditional passwords, passkeys offer a more secure and convenient authentication method that is uniquely able to tackle fraud and improve digital experiences in the Philippines.
“Aligning with Synacor enables us to offer our clients a proven, advanced solution to digital identity management challenges,” said Victor Silvino, CEO, MDI Novare. “We look forward to working together to redefine authentication processes across various sectors, making digital interactions more seamless and secure.”
Powered by Oracle Cloud Infrastructure, Cloud ID provides a modern, custom and turnkey identity management platform for premium, globally renowned streaming entertainment, content and service provider companies, with use cases spanning traditional MVPDs, telcos, healthcare, hotels, airlines, rewards programmes and more. Cloud ID leverages Synacor’s expertise in creating breakthrough identity management solutions to move toward the industry goal of frictionless customer experiences that retain high levels of security. Cloud ID reaches more than 200 million subscribers and manages more than 30 million unique sign-ins per month.
As Synacor and MDI Novare continue to explore new opportunities for digital transformation, the introduction of Cloud ID and Cloud ID Passkey Connect in the Philippines marks the beginning of a collaboration poised to pave the way for a more connected and secure digital future in the region.