Social networks could take 24% of digital ad-spend in 2018
A quarter of all UK digital ad spending will go to social networks this year, according to eMarketer’s most recent forecast. In 2018, marketers in the UK will spend £3.3 billion ($4.2 billion) on social network advertising, a 24 per cent increase over 2017. eMarketer has increased its projections for social networking advertising spend by […]