Inscape, a provider of ACR data from millions of smart TVs and Sorenson Media, a provider of addressability and TV measurement solutions, have announced a strategic relationship that brings digital measurement capabilities to US broadcast TV stations. Inscape’s data coupled with Sorenson’s analytics platform provides broadcasters a near-instant-read on what segments, shows, and dayparts are […]
Ampere Analysis’ Top Online Video Services Barometer has revealed that YouTube is still by far the most watched online video service, with 68.7 per cent of global internet users having visited the website at least once in the last month. YouTube is the most watched service in all but one of the markets studied. The […]
A study claims online viewers accept advertising more and that advertisers are seeing a better response to their commercials. Telaria (formerly Tremor Media) looked at five countries, including the US, and found that nearly 60 per cent of respondents think of streaming on a connected set as “watching TV.” Only 30 per cent of the […]
The CEO of Mediaset Spain, Paolo Vasile, has accused telco operators – Telefónica, Vodafone and Orange- of distorting the TV market by inflating the prices for football TV rights. At a conference in Madrid, he expressed concern about the fact that pay-TV is controlled by telco operators. According to him: “This generates distortion in the […]
James Murdoch will face another showdown with investors at Sky’s AGM next week as shareholders were urged to vote against his re-election as chair because of concerns about his independence. Institutional Shareholder Services, Glass Lewis and Pirc, which between them advise many of the world’s biggest institutions how to vote at annual meetings, called on […]
Research from Dataxis sheds light on the steady expansion of the pay-TV market in Africa. Following data publication for the second quarter of 2017, the total number of pay-tv subscribers reached approximately 23.7 million. This represents a quarter on quarter growth of +2 per cent, and a year on year growth of +18 per cent, […]
A new study, Measuring Digital Advertising Revenue to Infringing Sites, from The Trustworthy Accountability Group (TAG) – an advertising industry initiative to fight criminal activity in the digital advertising supply chain – has found that anti-piracy steps taken by the digital advertising industry have reduced ad revenue for pirate sites by between 48 and 61 […]
The Intelsat-Intel application to the FCC to permit terrestrial 5G cellular operators to access some of Intelsat’s C-band spectrum over the US has gone down like a proverbial ‘lead balloon’ amongst many of the world’s major satellite operators. On October 4th, SES issued an extremely cautious response to the proposal, and since then Asia Satellite Broadcasting […]
Croatian telecom operator Iskon Internet is prepping to launch a personalised TV service in Croaita at the start of November. The new version of Iskon.TV has been upgraded with a series of algorithms that track the user’s behaviour and consumption of TV content and suggest similar content that might be of interest. Users can access […]
Dubai-based MBC, perhaps the most important commercial broadcaster in the MENA region, says it has no plans for 4K broadcasting. MBC’s CEO Sam Barnett, speaking at Arabsat’s Customer Forum, in Oman, said bluntly that he could see no “Return on investment for 4K. I maintain it is a conspiracy by the engineers,” he told delegates […]